WXYZ & The Birth Of A Franchise

As I'm sure we're all aware, the Lone Ranger was born on the radio as a program recorded and distributed by George Trendle's WXYZ in Detroit. Above is a cast recording from some time in the 1940s. I don't have the knowledge to name all the participants, but in the middle is long-running Ranger star Brace Beemer (who has so many awesome photos on the internet it will warrant its own post), and this site identifies the man directly to his right as John Todd and the man on his left as Ernie Winstanley.

Anywho, in my research I discovered the following article from February 24th, 1940 from The Miami Herald. Sure, the headline identifies it as a story about G.I.s in France wanting to hear the broadcast, but that's most likely an overzealous editor attempting to drum up interest in a war America would soon be involved in.

As you can see, the article is about the early spread of the Ranger's program thanks to Trendle and company's identification of syndication and original programming (which they continued to own) as the business model with the biggest payoff. Notable too how big a part of the Ranger's success Fran Striker's scripts were and how the station managers gave him credit for it. I'm not really sure what's up with that last paragraph though.

For more info on WXYZ's Golden radio years, check out this great tour of a former Michigan Historical Museum exhibition on radio's history in the state.

First Pic of Hammer & Depp

While the main focus on this here blog is to highlight the Lone Ranger's past in media, I don't see any good reason not to share some of the upcoming tidbits from the new Disney film when I get a chance. And today, producer Jerry Bruckheimer offered up a doozy in the form of the first pic of Armie Hammer and Johnny Depp as the Lone Ranger and Tonto:

I think they look pretty good! That crow is a bit off-putting, but I doubt it'll stay there the whole film. And I know that most folks maybe know Hammer from his turn as the Winklevoss twins in The Social Network, but I can't help but to continue picturing him in the role he was cast for but never played: Batman from director George Miller's aborted Justice League film.

What do you think?

Who Was That Fat Man?

The Lone Ranger may not have been popping up so much on TV over the past decade, but he's snuck in here and there. Tonight, I caught the final part of South Park's brilliant "Imaginationland Trilogy," and there he was, riding past a rampaging Santa Claus who had just beheaded Captain Hook.

Gotta love how he gets that "Hi-Yo" kick in there at the end.

If you haven't seen it, that trilogy is a pop culture goldmine. The villains go from Cobra Commander to Darkseid to Freddy Krueger to the Mordred from Excalibur! Crazy fun and one of the best arguments ever for satire's protection against copyright suits.

The First Step

There are certainly worse places to start this whole journey into the ownership of the Lone Ranger than with this May 1946 article from what was then called The Billboard. For those who don't feel like reading the image above, which was found via Google's amazing (and sadly stifled) Google News Archive, I've typed up the relevant notice:

Detroit, May 4 – Disclosure of the sale of WXYZ to ABC proved a surprise even to staff members here, altho negotiations, closely guarded, had been underway for about six months. Price was set high, and the deal was not expected to go thru for this reason. Expectation here now is that another is that another network, unnamed, may make a big for the station before the deal is finally okayed by the FCC.

 Plans of George W. Trendle, originally head of the present United Detroit Theaters Circuit before he switched 100 per cent to radio, are to operate as a production agency after the deal is finally okayed. He is retaining the rights to Lone Ranger, Green Hornet, Challenge of the Yukon, and Ned Jordan, Secret Agent – the last named not now in production – and would continue to produce these shows, presumably using the facilities of WXYZ for both the direct origination and the Coast rebroadcast.

H. Allen Campbell, general manager of WXYZ, is slated to leave with Trendle, while James G. Riddell, assistant commercial manager, is expected to be upped to the post of general manager. Merritt Schoenfeld, who has been with the local ABC office for some months, is expected to take over in a supervisory. Also slated to go with the new Trendle agency are Earl Moore, formerly station supervisor, who is currently handling television research, together with the entire staff of the Lone Ranger group, including Fran Striker, principal writer.

So much info there, huh? Most important of all is the fact that this was the moment where Trendle officially turned the Ranger from a production asset of a radio station and into what we now call "an intellectual property." Of course, there's also the fact that the company was already looking into TV production a full six years before they got the deal inked. And last but certainly not least is Sriker's mention as an asset to the creation of the characters even then. Me thinks there's a lot for me to discover about the relationship between Trendle and Striker and indeed Trendle and his whole staff.

Also: check the bonus in the left column where we see future Ranger owner Tom McDermott get his own write-up in the very same issue!